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The BC Softwear collection has been developed through customer feedback, insights and requirements
Luxury spa and hotel textile supplier BC Softwear has been in business for over 20 years and is now supplying over 10,000 customers worldwide.
The company manufactures towels, robes and linen for spas and hotels and is planning to mark its 20th anniversary with a summer party at one of its customer’s facilities, where clients, staff and industry colleagues can reconnect and help the team celebrate this milestone.
The business started out with a small towel and robe range, but as its reputation grew, so did its collection. Company founder and CEO Barbara Cooke then expanded the line based on customer feedback and requirements.
“I started this business working entirely from home for the first five years,” she explained, “mainly since I wanted to see more of my sons, having spent far too much time working away from home since they were born.
“Cliveden House was my very first customer and is still a loyal customer 20 years later, so it was rather appropriate to enjoy tea at Cliveden to celebrate our anniversary!
“I’m so proud and extremely grateful to have continued to supply the top hotels and spas in the UK whose loyalty and appreciation of our quality make us the successful company we are today.
“However the biggest thank you undoubtedly goes to my amazing team, whose hard work and dedication ensures the amazing customer service reputation we have today.
“Many of the staff have celebrated five-year, 10-year and coming up to 15-year anniversaries. Thank you for your loyalty, team spirit and camaraderie, you’re what truly makes the company.”
Cooke told Spa Business that the key components to her business’ success are to:
– Remain passionate about your product.
– Love and listen to your customers.
– Create loyalty amongst your staff.
She concluded by revealing the biggest lesson she’s learnt through 20 years in the industry; “never be afraid to fail, be afraid not to try”.
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Supplier: BC Softwear
Maidenhead Berkshire
UK
BC Softwear is the leading textile supplier for luxury hotels and spas in the UK, France and worldwide. The products are designed for the most discerning customers, where quality and exceptional performance are the standard.
The company provides expertise in the manufacture of exceptional quality spa linen, luxury bathrobes and footwear to 34 countries worldwide, and is renowned for its unique understanding of the spa and hotel markets. With an enviable reputation for supreme quality towels and robes that stay softer and fluffier for longer, we guarantee our clients will receive reliable supply and exceptional customer service.
Web: www.bcsoftwear.co.uk
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